About Primer

Fixing our K-12 education system is a civilizationally-important problem. We believe that all of our problems — including the ones that dominate the headlines — are downstream of education.

We have a simple thesis on how to solve it: empower 1,000's of educators to launch microschools in their communities.

We believe the historical tradeoff between price (tuition) and quality is a false dichotomy.

PrimerOS automates and eliminates much of the costs of traditional schools. Microschools have a structural advantage — asset-light real estate — which means much lower capex and opex. You put it together, and you get something that's never existed before: a world-class education that's accessible to normal American families and can rapidly scale.

Contractor Opportunity
We’re a fast-growing K–8 microschool network looking for a contractor to help us stand up Salesforce Marketing Cloud.

The work:
Stand up Marketing Cloud Next end-to-end: connectors, data model, identity resolution, core segments, scoring logic, and the plumbing back to Sales Cloud. Once the foundation is in place, our team will handle journeys.

What we need:

• Hands-on Marketing Cloud Next (Core) implementation experience

• Strong Data Cloud setup + modeling skills

• Comfortable working with a small RevOps team

• Available for a focused 4–8 week project

Context:
We’re scaling and need proper MQL/SQL stages, behavioral triggers, and clean handoffs for our admissions funnel.

If this sounds like you, please apply!